DiaryDoll and Me–on the CBC

Suppose the icon bled?

Suppose the icon bled?

Here’s a segment I did on the CBC’s The Current with Anna Maria Tremonti this morning, riffing on tennis player Heather Watson’s reference to “girl things” contributing to her loss in the Australian Open. Also on the show was Annabel Croft, former tennis player and founder of DiaryDoll, a British company that makes waterproof panties so women can double-up their protection.

Keeping your periods secret, forever! Hooray. During the interview, Croft refers to women “panicking” in work meetings when they’ve got their periods but don’t want to slip out to the bathroom to change their tampon or pad. Heaven forfend. Better to wear both tampons and water-proof panties.

The company website flashes a Marilyn Monroe-esque figure whose white dress flips up and down to reveal her pristine panties–a reference to the Seven Year Itch scene where Monroe stands over a heating vent. From the company website:

Made in Britain, DiaryDolls are completely washable and look and feel exactly like your favourite pants, giving you extra time when you need it most. 

Worn together with your normal protection, nobody need ever know!

DiaryDoll …we’ve got your back covered!

The graphics on the DiaryDoll website show a pregnant woman, too. That one has me puzzled. Are they suggesting the panties should be worn by pregnant women because maybe they have to pee really bad when they are sitting in the above meeting, “panicking?” Or is in case the pregnant woman might spot–and if so, are they supposed to wear these special panties every single day, just in case? Or is it because a woman might miscarry? Or her water break? I’m so confused.

But, ahh. Protective panties. I’m so glad they’re back.

Protective panties. You've come a long way, Baby! Or have you?

Protective panties. You’ve come a long way, Baby! Or have you?

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